Archive for Advertising in 2013

Where are Americans getting their news?

Where are Americans getting their news?

A new study released by the Pew Research Center confirms cutbacks in resources for once traditional media.  The Research Center’s Project for Excellence in Journalism findings show businesses, non-profits, government agencies and politicians are increasing their efforts to take their messages directly to the public….

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To Yelp or Not To Yelp:  Small Business Thoughts

To Yelp or Not To Yelp: Small Business Thoughts

Is Yelp being used?  During the last quarter of 2012, the average number of unique visitors to the site was 86 million. (yelp.com) Is Yelp perceived to be a trusted source for consumers to find accurate reviews on restaurants, hotels, bakeries, and other retail establishments?…

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