Tag archive for Spectrum Communications

To Yelp or Not To Yelp:  Small Business Thoughts

To Yelp or Not To Yelp: Small Business Thoughts

Is Yelp being used?  During the last quarter of 2012, the average number of unique visitors to the site was 86 million. (yelp.com) Is Yelp perceived to be a trusted source for consumers to find accurate reviews on restaurants, hotels, bakeries, and other retail establishments?…

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In a Perfect Facebook World . . .

In a Perfect Facebook World . . .

we would all get along and always play nicely when interacting with fan pages. Here’s the problem:  just who decides in the subjective world of ‘codes of behavior’ what playing nicely means? Let’s face it, social media has created a protocol conundrum for us all….

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Super Bowl Sunday: Thoughts for Local Advertisers

Super Bowl Sunday: Thoughts for Local Advertisers

Face painting, jersey wearing, team flag waving fans across the country gather today to watch the field turf competition of the year.  Not just any average sporting event; Nielson reports that 2011 Super Bowl attracted the most viewers in television history at 111 million.  2010’s…

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