Is Yelp being used? During the last quarter of 2012, the average number of unique visitors to the site was 86 million. (yelp.com) Is Yelp perceived to be a trusted source for consumers to find accurate reviews on restaurants, hotels, bakeries, and other retail establishments?…
“Will email continue to play a role in the future of advertising?” If you had asked me that question a year ago, I would have said “yes, but it’s diminishing.” There were so many compelling reasons to think it was becoming a dinosaur in the…
” Social Meets Experimental ” is my number two pick for being the most fascinating 30 minutes of the of the conference. When Tim Ellis, the EVP and Global CMO at Activision, took the stage at the Pavilion, I was tempted to take coffee break. Seemed…
Mia, our water dog and office mascot took a dip today. It occurred to me as I watched her swim circles in the 40 degree water that maybe, just maybe, all the silly stuff she does isn’t so silly after all. I mean the sun…
Spending an afternoon with three generations of kind and engaging women is a one of those joys in life that can’t happen often enough. Last weekend I escaped for a few hours with a family I wasn’t born into, but have earned a cherished place…
Face painting, jersey wearing, team flag waving fans across the country gather today to watch the field turf competition of the year. Not just any average sporting event; Nielson reports that 2011 Super Bowl attracted the most viewers in television history at 111 million. 2010’s…
“If you’re always in a hurry, always trying to get ahead of the other guy, or someone else’s performance is what motivates you, then that person is in control of you.” Dr. Wayne Dyer First, I’m going to admit that I don’t do New Year’s…
I remember sitting in a marketing class in 1986 listening to a professor I respected very much talk about the genius of this ‘new’ target marketing. Mail houses were collecting data and addresses for consumers and access to the lists was just a phone call and…
Recent Comments